Introduction to marketing; survey of topics relevant to comprehensive study of marketing. Emphasis on describing the marketing process and on stressing the implications of these activities for society.

Basic theory in finance and accounting applied to managerial control of sport organizations. Includes forms of ownership, taxation, financial analysis, feasibility studies, and economic impact studies.

A view of American history from 1840-2010 through the eyes of our national pastime including labor battles between owners and players, famous Managers and Commissioners, legendary players and their accomplishments, struggles of minorities, women and immigrants, legislature and judicial involvement in baseball, and the Steroid era.

An examination of the social relations within the institution of sport and their role in the reproduction and transformation of society. Topics include socialization, stratification, gender relations, race and ethnicity, and social change. (Gen.Ed. SB, DU)

This course is designed to be highly integrative in that students use knowledge and tools from all functional areas of business to develop a "whole organization" perspective. In addition, they integrate by examining these functions within the context of business and societal environments, such as the competitive, political/legal, socio-cultural, technological, and economic. Furthermore, they integrate and further develop general education knowledge and skills, such as written and oral communications in each course assignment. Finally, the course includes a highly sophisticated online Capstone Simulation "game" whereby students (in teams of four) put their knowledge and skills obtained in all UMass courses and even life experiences into practice by operating a company over an 8-year period and competing with other firms (other teams of students). Students conduct professional business meetings, make professional presentations, and prepare strategic plans for their "simulated" companies. Satisfies the Integrative Experience requirement for BBA-Acctg, BBA-Finan, BBA-OpInfo, BBA-Mgt, and BBA-Mktg majors.

This course is designed to be highly integrative in that students use knowledge and tools from all functional areas of business to develop a "whole organization" perspective. In addition, they integrate by examining these functions within the context of business and societal environments, such as the competitive, political/legal, socio-cultural, technological, and economic. Furthermore, they integrate and further develop general education knowledge and skills, such as written and oral communications in each course assignment. Finally, the course includes a highly sophisticated online Capstone Simulation "game" whereby students (in teams of four) put their knowledge and skills obtained in all UMass courses and even life experiences into practice by operating a company over an 8-year period and competing with other firms (other teams of students). Students conduct professional business meetings, make professional presentations, and prepare strategic plans for their "simulated" companies. Satisfies the Integrative Experience requirement for BBA-Acctg, BBA-Finan, BBA-OpInfo, BBA-Mgt, and BBA-Mktg majors.

The social, political, technological, and ethical issues confronting contemporary managers and the modern corporation including business-government relations and corporate social responsibilities

Overview of organizational behavior, operations management, and strategy/entrepreneurship. Topics include: Behavioral background of formal organizational life, organizational design, integrating factors in collective behavior, organizational change, systems analysis, techniques of decision making and control, the organization and its environment, and the nature of management theory. Topics grouped in modules of organizational behavior, operations management, and strategy/entrepreneurship. Prerequisite: junior standing.

Overview of organizational behavior, operations management, and strategy/entrepreneurship. Topics include: Behavioral background of formal organizational life, organizational design, integrating factors in collective behavior, organizational change, systems analysis, techniques of decision making and control, the organization and its environment, and the nature of management theory. Topics grouped in modules of organizational behavior, operations management, and strategy/entrepreneurship. Prerequisite: junior standing.

The time value of money; valuation of financial securities; allocating capital; an introduction to risk and risky decision making; the financing decision of the firm; financial statement and working capital management; more special topics include mergers and acquisitions, and international finance. Prerequisite: ACCOUNTG 221