Distinguish Yourself with a Double Major in HTM : Isenberg School of Management : UMass Amherst

Stand out from the crowd

In a competitive job market, simply having a degree isn’t enough. Pursuing a double major in HTM will help you stand out from the hundreds of thousands of business students entering the job market each year. By developing unique skills and gaining practical experience, you’ll become a more marketable candidate. HTM places a strong emphasis on what are known as “vital skills,” ensuring you’re prepared with the soft skills essential for success in any career.

I graduated in 2020 at the height of the COVID-19 pandemic and found that my HTM double major set me apart from other candidates during the interview process. Interviewers were intrigued to learn about my work experience at Union Square Hospitality Group (USHG) and my time on the Isenberg Culture and Tourism Management Study Abroad Program.

Subah Nasim '20 | HTM and Finance

Private Wealth Management at Neuberger Berman

In my opinion, the HTM double major gives you a huge advantage over other Isenberg graduates. It completes your toolkit and makes you a well-rounded candidate in any job market or industry.

Zackary Sokaler '19 | HTM and OIM

Manager, Restaurant Associates at Google

The HTM double major was a natural way to double my network in college. I had the opportunity to meet and collaborate with many like-minded individuals who I never would have met without adding my HTM double major during my Sophomore year. I loved the unique opportunities offered including the two-week Business in Italy trip and the Beverage Management & Restaurant Operations Management classes.

Danielle Roth '19 | HTM and Finance

Director of Program Management at Santander Bank

Having an HTM double major has broadened my skill set and versatility. I can apply analytical skills from my OIM classes into my HTM classes and vice versa. Revenue management impacts many sectors of the hospitality industry. I plan to work closely with hotels, resorts, or restaurants and find ways to maximize their profit. These are skills that I’ve gained both through HTM and OIM.

Shea Lindley '25 | HTM and OIM

Hospitality Intern, Great Wolf Lodge

Studying and working in hospitality has allowed me to grow my communication skills. I’m able to better understand and communicate with guests and co-workers, which is important in all careers.

Isabella Jauk '21 | HTM and Marketing

Assistant Manager at Panera Bread

I believe the biggest advantage of graduating with an HTM double major is the endless opportunity. HTM has many career opportunities that can also be paired well with other majors. Being an HTM double major, I gained many skills I would not have if I didn’t study the industry.

Linnea Kelly '23 | HTM and OIM

Technology Risk Consultant at Ernst and Young

Although I am in a financial role currently, I am working in the HTM industry as Live Nation works with clients to provide an experience for artists and concert goers. I believe the background that I have with being a double major in HTM is what helped me have a competitive edge when it came to the job search.

Maggie Becker '22 | HTM and Accounting

Financial Analyst at Live Nation Worldwide

My double majors made me a prime candidate for post-grad positions in the corporate world because they encompassed a wide range of business-related capabilities. While my OIM major validated my technical skills, the HTM background ensured that employers knew I was good at working with people—something critical for all businesses to succeed.

Carly Coughlin '23 | HTM and OIM

OCFO Rotational Analyst at TIAA

My HTM Degree helped me land my first job outside of college as a restaurant manager and my Marketing degree allowed me to take on additional responsibility in that role. When I decided I wanted to become an account manager for a corporate company, my dual degree impressed the talent acquisition team at Workhuman. My passion for working with people and building relationships along with my BBA really set me apart from other candidates and ultimately got me the job in a competitive market.

Morgan Smith '20 | HTM and Marketing

Customer Success Specialist at Workhuman

An HTM double major was beneficial in the job market as I was able to broaden my horizons in terms of which sector to pursue. As hospitality intersects with various industries, I am now able to explore various career paths and adapt my skills to different fields.

Elizabeth Anderson '24 | HTM and Marketing

Master of Finance Candidate

Leverage your double major

Hospitality and tourism management is the largest industry in the world with budgets in the millions and assets in the billions that requires managers and leaders with strong business skills. Great leaders are those who graduate with an Isenberg BBA/HTM BS double major.

Whether it be for a hospitality company or transferring those skills to other industries, you can leverage your worth to succeed and add value to ANY business. At its core, “the business of business is people.” What separates good businesses from great businesses are the connections formed that elevate customer, employee, and client relationships. This is where hospitality sets you apart.

Double major options

Combining HTM with any BBA major allows students to gain additional specialized skills and expand their career opportunities. Explore the options and learn how students and graduates have successfully leveraged their double major and enhanced their career potential.

HTM and Accounting HTM and Accounting HTM and Finance HTM and Finance HTM and Management HTM and Management HTM and Marketing HTM and Marketing HTM and Operations and Information Management (OIM) HTM and Operations and Information Management (OIM) HTM and Sport Management HTM and Sport Management

What you’ll gain from a double major:

Choosing a double major in HTM isn’t just about adding another line to your resume—it’s about mastering the skills that employers are actively seeking. You’ll learn how to lead and manage diverse global teams, communicate effectively, and handle people management. This program also covers key areas such as customer relationship management, operations, and customer experience management. These are the competencies that will give you a competitive edge in the workplace.

At a glance: sample course requirements

These requirements represent a sample of the courses you may be obligated to take if you choose HTM as a double major. If you’re considering adding HTM as a double major, be sure to consult with your advisor.

Expand Section Required Courses

Expand Section Electives

Expand Section 298W Work Experience

Declare Double Major

https://www.isenberg.umass.edu/programs/undergraduate/on-campus/admissions/curr…

First-year students are not eligible to double major as they begin their academic career; however, they are eligible to pursue a double major as they begin their second semester. Please note that students accepted to UMass but not into Isenberg can apply to HTM or Sport Management after their first semester but are not eligible for entrance into the BBA program.

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