The Isenberg Strategy Summit is a premier event for students to develop and showcase their problem-solving, strategic thinking, and teamwork abilities. The summit features two main competitions: the Capsim Strategy Simulation Competition (the Capsim Competition) and the Isenberg Consulting Academy Case Competition.
The Capsim Strategy Simulation Competition
hosted by the Isenberg Management Association, is open to all Isenberg students. Competitors will be familiarized with Capsim (a computer simulation of business strategy), which is used in the senior-level Capstone strategy class. This is a good opportunity to try out different strategies and develop a greater understanding of business operations.
The Isenberg Consulting Academy Case Competition
allows students to analyze data, synthesize findings, and provide strategic consultancy advice. Participants will be able to showcase their proficiency at this event featuring a panel of consultants from firms including Bain, EY, BCG, and McKinsey (among others).
For additional information, contact Jennifer Merton, Associate Chair of the Management Department, at jfmerton@isenberg.umass.edu.
View 2025 competition schedules below.
Isenberg Strategy Summit Results (Capsim Competition and IUCG Final Round)
Schedule for the Capsim Competition on Saturday, April 26th, 2025
9:15-9:55 Check-In and Breakfast in the Isenberg Atrium (together with Consulting Academy (CA))
10:00-10:40 Opening Welcome & Keynote Speaker in Isenberg 108 (together with the Consulting Academy)
10:40-10:45 Capsim Competition to Isenberg 106 & Consulting Academy Competition to Isenberg 210
10:45-11:45 Round One of the Capsim Simulation in Atrium/Team Rooms
11:45-12:00 Round One Debrief in 106
12:00-1:00 Round Two of the Capsim Simulation in Atrium/Team Rooms
1:00-1:15 Round Two Debrief in Isenberg 106
1:15-2:25 Working Lunch (Together with CA)/Round Three in Atrium
2:25-2:30 Move to Isenberg 108 for Panel
2:30-3:30 Consulting Panel with CA Case Competition Judges
3:30-3:35 Capsim Competition to Isenberg 106
3:35-3:50 Round Three Debrief in Isenberg 106
3:50-4:30 Round Four of the Capsim Simulation in Atrium/Team Rooms
4:30-4:45 Round Four Debrief in Isenberg 106
4:45-5:30 Round Five and 3 Slide Team Presentation Preparation
5:30-6:00 Team Presentations and Wrap-Up Discussion in Isenberg 106
6:00-6:15 Awards Ceremony in Isenberg 106
Schedule for the Isenberg Consulting Academy’s Case Competition Finals on Saturday, April 26th, 2025:
9:15-9:55 Check-In and Breakfast in the Isenberg Hub (with Capsim)
10:00-10:40 Opening Welcome & Keynote Speaker in Flavin (with Capsim)
9:15-9:55 Check-In and Breakfast in the Isenberg Atrium (with Capsim)
10:00-10:40 Opening Welcome & Keynote Speaker in Isenberg 108 (with Capsim)
10:40-10:45 Capsim Competition to Isenberg 106 & CA Finals to Isenberg 210
Competition (10:50-1:15) – Isenberg Classroom 210
- Team 1 – 10:50-11:25*
- Team 2 – 11:25-11:50
Break - (11:50-12:00)
- Team 3 – 12:00-12:30
- Team 4 – 12:30-1:00
Judge’s Deliberations (1:00-1:15)
1:15-2:25 Lunch (Together with Capsim) in Isenberg Atrium
2:25-2:30 Move to Isenberg 108 for Panel
2:30-3:25 Consulting Panel with CA Case Competition Judges in Flavin
3:30 Capsim Leaves Flavin for Isenberg 106
3:30-4:00 Closing Ceremony in Isenberg 108
- Judges announce winners and pass out awards (3:30-3:45)
- CA Thank Yous (3:45-4:00)
*Presentations will be 15/20 minutes long, followed by a 7 minute Q&A, and a 3 minute scoring period.