Keegan Dalal
Education
Research Interests
Teaching Interests
Selected Publications
Dalal, K. & Naraine, M. L. (2024). Contextualizing fans' divergent experiences of sport activism through a social identity threat lens. Sport Marketing Quarterly, 33(3).
Dalal, K ., Declercq, L., & Naraine, M. L. (2022). The case method for use in modern sport management education. In M. Rayner & T. Webb (Eds.), Sport management education: Global perspectives and implications for practice (pp. x-x). Routledge. DOI: 10.4324/9781003140079-3
Dalal, K ., Declercq, L., Piché, M. C., Hyatt, C. G., & Naraine, M. L. (2021). One Nation, Two Teams: Repositioning the Toronto Blue Jays Among the Threat of a New Entrant. Case Studies in Sport Management, 10 (1), 46–49. https://doi.org/10.1123/cssm.2020-0022
Declercq, L., Dalal, K ., Piché, M., Burton, N., & Naraine, M. (2021). Hey Alexa, Launch Twitch: Using Sport Sponsorship to Drive Business Development. Case Studies in Sport Management, 10 (1), 50–53. https://doi.org/10.1123/cssm.2020-0025