We are one of the world’s most established and successful hospitality and tourism management programs producing hospitality leaders since 1938. A key advantage of our program is that we are part of the Isenberg School of Management, giving our students a more effective education with courses such as marketing, business information, communications, finance, and accounting, as well as in the specialization of hospitality and tourism management.
The hospitality and tourism major is one of only two programs in Isenberg that accept applications from current UMass Amherst undergraduate students. Many students choose to add HTM as a double major alongside other business degree programs or programs throughout the university.
Isenberg's HTM program allows students to achieve academic excellence, thrive as a current and future leaders, and experience opportunities as diverse and dynamic as the industry itself.
Hospitality and tourism is the largest industry in the world, employing 11 percent of the global workforce and accounting for 10 percent of the global GDP. We are the leaders that are behind your favorite memories, creating unforgettable customer experiences. We are also the leaders in managing million-dollar budgets and billion-dollar assets.
If you have a passion for service and dedication to making a difference in others’ lives through leadership excellence, we welcome you to be a part of one of the most prestigious hospitality and tourism management programs.
The world of hospitality and tourism management is dynamic, exciting, and rewarding, offering opportunities to manage a diverse global workforce and create lifelong memories for varied groups of guests, customers, and clients. We have strong foundations in traditional segments such as lodging management, food service management, event and entertainment management, club management, marketing, and financial management. But hospitality and tourism offers so many more cutting-edge learning and career opportunities related to a host of non-traditional segments such as customer experience management, customer relationship management, real estate and property management, social media marketing, information technology, data analytics, entrepreneurship, and revenue management.
The skills you learn with us in operations, management, marketing, finance, and accounting provide a business foundation, which, when coupled with a specialization in hospitality and service experience management, provide a competitive advantage which will open doors to countless opportunities. Simply put, our program provides the foundation for you to work in the world’s largest and rewarding industry with highly transferable skills to take you wherever you desire.
Hospitality is a team sport, and we want to help you find your place and passion at UMass HTM. Here, you will grow into a future global leader, who brings the virtue of hospitality to life. We warmly welcome you to the world of hospitality and tourism management.
Learn more about our mission and our learning objectives here.
Continue reading about our Hospitality & Tourism Management undergraduate program here.
We are excited to announce that 2024 marks the 50th anniversary of our student-led HTM Career Day. Over these 50 years, hundreds of student leaders have managed the largest career day in the Northeast, serving tens of thousands of students and industry partners. In celebration, we have launched a campaign to support future generations of HTM students. Learn more here about how you can be a part of #HTMPossibilities:
Our program maintains an active relationship with many alumni around the globe. This allows us to offer opportunities for students to network and be mentored by those working in the industry. This happens in both formal and informal ways.
Formally, through the Seminar in Hospitality and Tourism Leadership course, students learn about leadership principles while also being partnered with a current industry leader who mentors them throughout the semester. For many students, this mentee-mentor relationship continue throughout their academic and professional careers.
Informally, our active and engaged alumni are connected to our students and department. This includes our esteemed Leadership Board and Young Alumni Council. To learn more about the HTM alumni network click here.
Department of Hospitality and Tourism Management
Room 221
Isenberg School of Management
121 Presidents Drive
Amherst, MA 01003-9247
htm@isenberg.umass.edu | (413) 545-2535
Jena Perron, Director of External Relations & Engagement
Becky Chmura, Office Manager
Brianna Mason, Financial Manager