First Annual Isenberg Strategy Summit

The First Annual Isenberg Strategy Summit, sponsored by the Management Department, showcases the Capsim Strategy Simulation Competition and the Isenberg Undergraduate Consulting Group’s Case Competition Finals.

The Capsim Strategy Simulation Competition, hosted by the Isenberg Management Association, is open to all Isenberg students. Competitors will be familiarized with Capsim (a computer simulation of business strategy), which is used in the senior-level Capstone strategy class. 

What to expect:

• Networking with peers, faculty, and alumni
• First-hand experience with the Capsim simulation
• Prepares students for MGMT 494BI
• Five rounds of the simulation over the day
• Teams of 4-5 students. You may register as an individual and be placed into a team
• Debriefing sessions after each of the first four rounds

The Capsim Competition

Using the simulation, students will make strategic decisions for their company and compete to gain customers, keep up with production, and maximize returns. Competitors will have access to the Capsim simulation prior to the event, and information sessions will be held to help familiarize competitors with the simulation. The competition will comprise five rounds of simulation. There will be debriefing sessions after each of the first four rounds with faculty and alumni, and coaching will be provided throughout the day. Awards will be given to top teams based on the results of the simulation, as well as division awards based on graduation year and for current Management 494BI students.

This event is open to all Isenberg students. First- and second-year students are encouraged to apply, but all Isenberg students are welcome!

Please RSVP by 5 p.m. on Friday, April 14.

Questions can be sent to the Management Department’s Associate Chair, Jennifer Merton, at jfmerton@isenberg.umass.edu.

Participate as an Observer at the Isenberg Strategy Summit!

Watch the Isenberg Undergraduate Consulting Group’s Case Competition Finals to get ideas for your next presentation. Watch competitors in The Capsim Competition work with the Capsim simulation to make business decisions and listen to the debriefing sessions to learn more about effective strategies. 

Spend the day networking with alumni, faculty, and fellow students at the breakfast and at the lunch. Get inspired by our keynote speaker and learn about the consulting industry from a panel with judges from the IUCG Case Competition Finals. 

You can register as an Observer here.